Digital Marketer L3
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6 hours per week
The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer will typically be working as part of a team, in which they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a digital marketing manager, a marketing manager or an IT Manager.
What You’ll Learn
- logical and creative thinking skills
- a thorough and organised approach
- analytical and problem-solving skills
- ability to work with a range of internal and external people
- ability to work independently and to take responsibility
- ability to communicate effectively in a variety of situations
- maintain productive, professional and secure working environments
- Pearson Level 3 Award in Principles of Coding*
- Pearson Level 3 Award in Digital Marketing Business Principles*
- Pearson Level 3 Award in Marketing Principles*
Must be 16 and over before August. An apprenticeship is a job with training. You will be employed at least 30 hours a week, with 80% of your working hours in your day-to-day role, and the remaining 20% of your time engaged in training or study.
How you will be assessed?
Your knowledge and understanding will be assessed using the assessment methods. Where possible your assessor will integrate knowledge outcomes into practical observations through oral questioning.
English & Maths
Apprentices without level 2 English and maths will need to achieve this level prior to taking the End-Point Assessment. For those with an education, health and care plan or a legacy statement, the apprenticeship’s English and maths minimum requirement is Entry Level 3. A British Sign Language (BSL) qualification is an alternative to the English qualification for those whose primary language is BSL.
End Point Assessment
End-point assessment (EPA) is the final stage that an apprentice goes through to complete their apprenticeship. The apprentice must show their learning to an independent end-point assessor and the grades available are distinction, pass or fail.
A portfolio –produced towards the end of the apprenticeship, containing evidence from real work projects which have been completed during the apprenticeship, usually towards the end, and which, taken together, cover the totality of the standard, and which is assessed as part of the end point assessment
A project -giving the apprentice the opportunity to undertake a business-related project over a one-week period away from the day-to-day workplace
An employer reference
A structured interview with an assessor -exploring what has been produced in the portfolio and the project as well as looking at how it has been produced
Course and Career Progression
Your tutor will advise you on progression. You can progress to further study a higher level course or another course at EBCF. Careers Information, advice and guidance is also available at EBCF.